Initially founded as a snapback brand by a creative designer known as Bobby George in 2008. Foxberry draws inspiration from the ancient, youthful, yet playful city of London. The name Foxberry derives from a youth tribe generation of kids 'Foxberry Boys' coming of age in the late 80's early 90's through the merge of subcultures that gave rise to urban fashion and the music scene infiltrating the critical masses.

Rooted in the iconic British heritage craft, sports culture and classic countryside lifestyle, more than just a collection of dates and statistics, Foxberry focuses on functional and fashionable yet comfortable pieces that blends the champagne bubbly streets with the underground of this city to deliver a 'Classically Cool' streetwear collection built to last using premium quality fabrics.

  This ready-to-wear launch collection consists of hoodies, sweatshirts, joggers, tracksuits and tshirts which  is defined by our trademark fox logo, Foxberry signature and attention to detail with an emphasis on developed heavyweight jersey and cotton to provide our customers with style and comfort for their lifestyle.